Since 2004, we have helped enhanced market perception of the Land Rover brand in Malaysia by positioning it as the original premium 4 x 4 lifestyle vehicle brand preferred by successful and discerning individuals.
We also helped address negative perceptions of Land Rover products as being unreliable and expensive to maintain by consistently highlighting product improvements by the current brand owners and Land Rover Malaysia's commitment to providing world-class aftersales support.
Working closely with the marketing team at Land Rover Malaysia (and as of January 2008, Sime Darby Auto Connexion Sdn Bhd), we actively participate in the planning, organisation and implemention of the highly popular series of family-orientated outings for The Coterie, the official Land Rover owners' club.
The Land Rover Asia office in Kuala Lumpur liked our work so much that they too engaged our services before their relocation to Thailand. Sad.